Neuroimaging as a marketing tool: Key Neurotech Patent #2

Source: http://sharpbrains.com/blog/2017/02/01/neuroimaging-as-a-marketing-tool-key-neurotech-patent-2/

— Illustrative image from U.S. Patent No. 6,099,319

As mentioned, we are featuring a foundational Pervasive Neurotech patent a day, from older to newer by issue date. Today we are sharing a 2000 patent assigned to The Nielsen Company.

U.S. Patent No. 6,099,319: Neuroimaging as a marketing tool

  • Assignee(s): The Nielsen Company
  • Inventor(s): Ge…

Source: http://sharpbrains.com/blog/2017/02/01/neuroimaging-as-a-marketing-tool-key-neurotech-patent-2/

— Illustrative image from U.S. Patent No. 6,099,319

As mentioned, we are featuring a foundational Pervasive Neurotech patent a day, from older to newer by issue date. Today we are sharing a 2000 patent assigned to The Nielsen Company.

U.S. Patent No. 6,099,319: Neuroimaging as a marketing tool

  • Assignee(s): The Nielsen Company
  • Inventor(s): Ge…

Omega-3s linked to better cognitive function in mildly impaired older people

Source: http://www.brainhealtheducation.org/omega-3s-linked-to-better-cognitive-function-in-mildly-impaired-older-people/?utm_source=rss&utm_medium=rss&utm_campaign=omega-3s-linked-to-better-cognitive-function-in-mildly-impaired-older-people

Daily supplements of omega-3s may improve measures of cognitive function, including memory and perceptual speed, says a new study from China. 86 mild cognitive impairment (MCI) individuals aged 60 years or older were randomly assigned to receive either omega-3s (480 mg DHA and 720 mg EPA per day, n = 44) or placebo (olive oil, n

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Source: http://www.brainhealtheducation.org/omega-3s-linked-to-better-cognitive-function-in-mildly-impaired-older-people/?utm_source=rss&utm_medium=rss&utm_campaign=omega-3s-linked-to-better-cognitive-function-in-mildly-impaired-older-people

Daily supplements of omega-3s may improve measures of cognitive function, including memory and perceptual speed, says a new study from China. 86 mild cognitive impairment (MCI) individuals aged 60 years or older were randomly assigned to receive either omega-3s (480 mg DHA and 720 mg EPA per day, n = 44) or placebo (olive oil, n

Read More…

30 Days to Total Brain Health featuring TED Talks | Day 31 | Make Your New Brain Health Habits Stick

Source: http://totalbrainhealth.com/?p=5918

MAKE YOUR NEW BRAIN HEALTH HABITS STICK! Want a great way to keep going forward with your brain healthy goals for 2017? Hear Matt Cutts suggest that creating a new habit or a new goal might be as easy as trying it for 30 days. This might just be the ticket to realizing your New Year resolutions.

Source: http://totalbrainhealth.com/?p=5918

MAKE YOUR NEW BRAIN HEALTH HABITS STICK! Want a great way to keep going forward with your brain healthy goals for 2017? Hear Matt Cutts suggest that creating a new habit or a new goal might be as easy as trying it for 30 days. This might just be the ticket to realizing your New Year resolutions.

Busy Minds May Be Better at Fighting Dementia

Source: http://www.webmd.com/brain/news/20170130/busy-minds-may-be-better-at-fighting-dementia?src=RSS_PUBLIC

Computer use, crafting, social activities and games all seem to boost brain health, study finds

Source: http://www.webmd.com/brain/news/20170130/busy-minds-may-be-better-at-fighting-dementia?src=RSS_PUBLIC

Computer use, crafting, social activities and games all seem to boost brain health, study finds

Toxicity of Breast Cancer Treatment – AARP

Source: http://www.aarp.org/health/conditions-treatments/info-2017/toxicity-of-breast-cancer-treatment-cs.html

Ninety-three percent of women overall said they experienced at least one side
effect. — Greenblatt/Newsmakers/Getty Images. Women being treated for breast
 ……

Source: http://www.aarp.org/health/conditions-treatments/info-2017/toxicity-of-breast-cancer-treatment-cs.html

Ninety-three percent of women overall said they experienced at least one side
effect. — Greenblatt/Newsmakers/Getty Images. Women being treated for breast
 ……

Imagine this: mental imagery strengthens neural circuits.

Source: http://yourbrainhealth.com.au/imagine-mental-imagery-strengthens-neural-circuits/

 

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Imagine this: thinking about exercise strengthens your muscles, even if you don’t move an inch.

Mental imagery not only activates the same brain regions as the actual movement but also can speed up the learning of a new skill.

Mental imagery and sports performance

Mental imagery, mental practice, or visualisation is a technique that has been used by sports psychologists for years to improve athletic performance on the playing field. Many successful Olympic athletes, basketball players, golfers, tennis players and other sports people credit the technique for their competitive edge, mental awareness, well-being and confidence

Champion golfer Jack Nicklaus famously said,

 

“I never hit a shot, not even in pr…

Source: http://yourbrainhealth.com.au/imagine-mental-imagery-strengthens-neural-circuits/

 

 

Imagine this: thinking about exercise strengthens your muscles, even if you don’t move an inch.

Mental imagery not only activates the same brain regions as the actual movement but also can speed up the learning of a new skill.

Mental imagery and sports performance

Mental imagery, mental practice, or visualisation is a technique that has been used by sports psychologists for years to improve athletic performance on the playing field. Many successful Olympic athletes, basketball players, golfers, tennis players and other sports people credit the technique for their competitive edge, mental awareness, well-being and confidence

Champion golfer Jack Nicklaus famously said,

 

“I never hit a shot, not even in pr…

Cheerleading and concussion risks

Source: http://www.brainhealtheducation.org/cheerleading-and-concussion-risks/?utm_source=rss&utm_medium=rss&utm_campaign=cheerleading-and-concussion-risks

Once considered a sideline activity, cheerleading is evolving into a more athletic and competitive sport for many schools. Experts say concussions now top the list of injuries sustained by high school cheerleaders. Dr. Andrew Russman of Cleveland Clinic says that like any sport, cheerleading has risk for injury and it’s important for participants to be

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Source: http://www.brainhealtheducation.org/cheerleading-and-concussion-risks/?utm_source=rss&utm_medium=rss&utm_campaign=cheerleading-and-concussion-risks

Once considered a sideline activity, cheerleading is evolving into a more athletic and competitive sport for many schools. Experts say concussions now top the list of injuries sustained by high school cheerleaders. Dr. Andrew Russman of Cleveland Clinic says that like any sport, cheerleading has risk for injury and it’s important for participants to be

Read More…

Drug Halts Alzheimer’s Related Tau Damage in Brain

Source: http://womensbrainhealth.org/wishful-thinking/drug-halts-alzheimers-related-tau-damage-in-brain

by Alzheimer’s Reading Room: Under ordinary circumstances, the protein tau contributes to the normal, healthy functioning of brain neurons. In some people, though, it collects into toxic tangles that damage brain cells. Such tangles are a hallmark of Alzheimer’s and……

Source: http://womensbrainhealth.org/wishful-thinking/drug-halts-alzheimers-related-tau-damage-in-brain

by Alzheimer’s Reading Room: Under ordinary circumstances, the protein tau contributes to the normal, healthy functioning of brain neurons. In some people, though, it collects into toxic tangles that damage brain cells. Such tangles are a hallmark of Alzheimer’s and……

Research: Aerobic exercise shows promise for wounded warriors with mild TBI

Source: http://www.brainhealtheducation.org/research-aerobic-exercise-shows-promise-for-wounded-warriors-with-mild-tbi/?utm_source=rss&utm_medium=rss&utm_campaign=research-aerobic-exercise-shows-promise-for-wounded-warriors-with-mild-tbi

“Soldiers get blown on their butt from an improvised explosive device (IED). Often they lose consciousness for 30 seconds to six minutes — but there’s no penetrating injury,” said David K. Johnson, associate professor at the University of Kansas. Johnson is the principal investigator of a team of researchers on a clinical trial to improve soldiers’

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Source: http://www.brainhealtheducation.org/research-aerobic-exercise-shows-promise-for-wounded-warriors-with-mild-tbi/?utm_source=rss&utm_medium=rss&utm_campaign=research-aerobic-exercise-shows-promise-for-wounded-warriors-with-mild-tbi

“Soldiers get blown on their butt from an improvised explosive device (IED). Often they lose consciousness for 30 seconds to six minutes — but there’s no penetrating injury,” said David K. Johnson, associate professor at the University of Kansas. Johnson is the principal investigator of a team of researchers on a clinical trial to improve soldiers’

Read More…

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