Source http://www.clubindustry.com/news-central/great-success-let-s-move-better-world-social-campaign
This press release was provided by Technogym. The Club Industry editorial staff was not involved in the creation of this content.
April 10, 2017 – Technogym, the world’s leading wellness and fitness company, announced the amazing results of its ‘Let’s Move for a Better World’ campaign, a worldwide social campaign with a mission to raise awareness in the fight against obesity and sedentariness, which ran its fourth edition from March 13-31, 2017.
‘Let’s Move for a Better World’ is the largest social campaign in the industry and embodies Technogym’s mission to improve wellness on a global scale. Thanks to Technogym’s cloud-based platform, mywellness, gym members in fitness facilities around the world joined forces to donate their movement and promote wellness and healthy lifestyles in their local communities and beyond. The more active the users were, the bigger the donation to the communities.
‘Let’s Move for a Better World’ participants logged their MOVEs, Technogym’s unit of measurement for physical activity, through the Technogym Ecosystem, which combines connected fitness equipment and the brand’s mywellness cloud, to take part in the campaign and add to the total MOVEs logged at their facilities. The integration of the Technogym Ecosystem also allowed users to enjoy a fully personali…
Source http://www.clubindustry.com/news-central/great-success-let-s-move-better-world-social-campaign
This press release was provided by Technogym. The Club Industry editorial staff was not involved in the creation of this content.
April 10, 2017 – Technogym, the world’s leading wellness and fitness company, announced the amazing results of its ‘Let’s Move for a Better World’ campaign, a worldwide social campaign with a mission to raise awareness in the fight against obesity and sedentariness, which ran its fourth edition from March 13-31, 2017.
‘Let’s Move for a Better World’ is the largest social campaign in the industry and embodies Technogym’s mission to improve wellness on a global scale. Thanks to Technogym’s cloud-based platform, mywellness, gym members in fitness facilities around the world joined forces to donate their movement and promote wellness and healthy lifestyles in their local communities and beyond. The more active the users were, the bigger the donation to the communities.
‘Let’s Move for a Better World’ participants logged their MOVEs, Technogym’s unit of measurement for physical activity, through the Technogym Ecosystem, which combines connected fitness equipment and the brand’s mywellness cloud, to take part in the campaign and add to the total MOVEs logged at their facilities. The integration of the Technogym Ecosystem also allowed users to enjoy a fully personali…
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