Weekend reading: Rabobank’s survey of food-industry trends

Source https://www.foodpolitics.com/2019/02/weekend-reading-rabobanks-survey-of-food-industry-trends/

I like receiving Rabobank’s occasional research reports on trends in the food industry. This one gives the results of its annual survey, which asked industry leaders this question: “In the world of food, what surprised you the most over the last twelve months?”

The answers:

  • Everything changes
  • The future is flexitarian
  • Food loves tech, sometimes
  • Campbell’s implosion and the ongoing misfortunes of Big Food
  • The “Wild West” of CBD [cannabis]
  • “Nothing surprises me anymore”
  • Other surprises

I was surprised to see myself getting the last word in this last category:

Source https://www.foodpolitics.com/2019/02/weekend-reading-rabobanks-survey-of-food-industry-trends/

I like receiving Rabobank’s occasional research reports on trends in the food industry. This one gives the results of its annual survey, which asked industry leaders this question: “In the world of food, what surprised you the most over the last twelve months?”

The answers:

  • Everything changes
  • The future is flexitarian
  • Food loves tech, sometimes
  • Campbell’s implosion and the ongoing misfortunes of Big Food
  • The “Wild West” of CBD [cannabis]
  • “Nothing surprises me anymore”
  • Other surprises

I was surprised to see myself getting the last word in this last category:

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