Source: http://brainblogger.com/2016/05/19/internet-psychology-part-i-why-the-best-memes-go-viral/
Unless you have been hiding under a rock of late, you’ve seen a social media-spread Internet meme or two; the hilarious, the shocking and the big, fat fails. Finally, the complex science of modelling and investigating our use of Internet memes is beginning to bloom, revealing not only how to make memes go viral and spread like wildfire on social media, but also what memes tell us about human culture both on and offline.
What is a meme?
We aren’t talking about memes in general here, i.e. a central component of cultural evolution expressed in any communicable format that may be passed on through imitation (e.g. a word, phrase, action, video, image, or idea), described by Dawkins as a ‘unit of cultural transmission’.
We’re talking about a more specific subset of this near-infinite world of memes, <a href="http://brainblogger.com/2015/02/20/dig…
Source: http://brainblogger.com/2016/05/19/internet-psychology-part-i-why-the-best-memes-go-viral/
Unless you have been hiding under a rock of late, you’ve seen a social media-spread Internet meme or two; the hilarious, the shocking and the big, fat fails. Finally, the complex science of modelling and investigating our use of Internet memes is beginning to bloom, revealing not only how to make memes go viral and spread like wildfire on social media, but also what memes tell us about human culture both on and offline.
What is a meme?
We aren’t talking about memes in general here, i.e. a central component of cultural evolution expressed in any communicable format that may be passed on through imitation (e.g. a word, phrase, action, video, image, or idea), described by Dawkins as a ‘unit of cultural transmission’.
We’re talking about a more specific subset of this near-infinite world of memes, <a href="http://brainblogger.com/2015/02/20/dig…
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