Shining a harsh light on Facebook – the company. Founded by a near-teenager in 2004, the company is a social networking monopoly, with 91% of revenue in that market that includes messaging (What’s App, Facebook Messenger). It also owns Instagram (one-quarter of its 2019 revenue). With 1.84 billion daily users, it is top of mind for marketers – and some companies (200 million small businesses) reach their customers nearly exclusively through its platform. It is <a href="https://www.pewresearch.org/fact-tank/2021/06/0…
Shining a harsh light on Facebook – the company. Founded by a near-teenager in 2004, the company is a social networking monopoly, with 91% of revenue in that market that includes messaging (What’s App, Facebook Messenger). It also owns Instagram (one-quarter of its 2019 revenue). With 1.84 billion daily users, it is top of mind for marketers – and some companies (200 million small businesses) reach their customers nearly exclusively through its platform. It is <a href="https://www.pewresearch.org/fact-tank/2021/06/0…