Do consumers trust technology? Not so much — just ask them. This question was asked on a recent Edelman Trust Barometer, responder age was capped at 64. And the survey showed that the largest drop in trust for a category from 2020-2021 was in technology (summarized here in a single graph) – for some, not trusted. What categories were the most trusted? Food and beverage, healthcare, transportation, education and consumer pack…
Do consumers trust technology? Not so much — just ask them. This question was asked on a recent Edelman Trust Barometer, responder age was capped at 64. And the survey showed that the largest drop in trust for a category from 2020-2021 was in technology (summarized here in a single graph) – for some, not trusted. What categories were the most trusted? Food and beverage, healthcare, transportation, education and consumer pack…
Do consumers trust technology? Not so much — just ask them. This question was asked on a recent Edelman Trust Barometer, responder age was capped at 64. And the survey showed that the largest drop in trust for a category from 2020-2021 was in technology (summarized here in a single graph) – for some, not trusted. What categories were the most trusted? Food and beverage, healthcare, transportation, education and consumer pack…