The baby boomer generation’s later years will be unprecedented. Each time the population aged 65+ is counted, it’s a bigger number. That onslaught, now at 52 million, bears repeating. The boomers, turning 65 at a rate of 10,000 a day, are pushing and prodding assumptions, deadlines, and pundit predictions. As they do so, they will force industries to change offerings – and drive considerable change in technology that underpins their lives. Consider signals from today’s older adults that will only become more pronounced as the boomers move past today’s upper age of 73. Innovators should understand and and match their offerings to clear trends indicating that:
The baby boomer generation’s later years will be unprecedented. Each time the population aged 65+ is counted, it’s a bigger number. That onslaught, now at 52 million, bears repeating. The boomers, turning 65 at a rate of 10,000 a day, are pushing and prodding assumptions, deadlines, and pundit predictions. As they do so, they will force industries to change offerings – and drive considerable change in technology that underpins their lives. Consider signals from today’s older adults that will only become more pronounced as the boomers move past today’s upper age of 73. Innovators should understand and and match their offerings to clear trends indicating that:
The baby boomer generation’s later years will be unprecedented. Each time the population aged 65+ is counted, it’s a bigger number. That onslaught, now at 52 million, bears repeating. The boomers, turning 65 at a rate of 10,000 a day, are pushing and prodding assumptions, deadlines, and pundit predictions. As they do so, they will force industries to change offerings – and drive considerable change in technology that underpins their lives. Consider signals from today’s older adults that will only become more pronounced as the boomers move past today’s upper age of 73. Innovators should understand and and match their offerings to clear trends indicating that: